About
Sierra 4K was born from a passion for storytelling and a love for capturing life’s most cherished moments. Founded by Jay Schweitzer, a seasoned cinematographer with a background in action sports, Sierra 4K brings a unique blend of cinematic expertise and artistic vision to wedding photography and videography.
Our Mission
At Sierra 4K, our mission is to transform your special day into a cinematic experience that you will cherish for a lifetime. We believe that every love story is unique, and we are committed to capturing the essence of your relationship with breathtaking clarity and emotion.
Our Approach
We understand that your wedding day is one of the most important days of your life. That’s why we take the time to get to know you, understand your vision, and work closely with you to ensure that every detail is captured to perfection. From the initial consultation to the final edit, we are with you every step of the way, providing a seamless and personalized experience.
Our Team
Owner & Director
Jay Schweitzer
Jay Schweitzer is the creative force behind Sierra 4K. With a distinguished career in action sports cinematography spanning over 20 years, Jay has honed his craft in capturing high-octane, once-in-a-lifetime moments. His transition into wedding cinematography was driven by his passion for storytelling and his commitment to preserving life’s most precious memories. Jay’s expertise in using cutting-edge technology, combined with his keen eye for detail, ensures that every wedding and event is captured with cinematic brilliance. Under his direction, Sierra 4K has become synonymous with high-quality, emotionally resonant wedding films that stand the test of time.
Lead Photographer
Tom Zikas
Tom Zikas is an acclaimed lifestyle, portrait, and wedding photographer based in Lake Tahoe, California. Beginning his career as a professional snowboarder, Tom discovered his love for photography while documenting his travels and fellow competitors. His deep connection with the mountains and natural surroundings has profoundly influenced his photographic style. Since the early 2000s, Tom has worked with prestigious clients, including the US Ski and Snowboard Team, Red Bull, and X Games. Tom’s approach to photography is rooted in authenticity and emotion. He strives to capture the genuine connections, laughter, and joy that make each wedding unique. Whether your special day is set against the breathtaking backdrop of Tahoe’s slopes or the luxurious surroundings of the Ritz Carlton, Tom’s expertise and passion for his craft ensure that your memories are beautifully preserved.